Internet Marketing Services – The Smorgasbord of Promotion

Internet marketing services cover a whole lot of what a business needs, even if they don’t have a website yet.

When you combine all the different phases of “optimizing and marketing” with all the options to promote your business products and services, that’s when you really start to see the benefits.

So many people have a “dab” of understanding of what it takes to get top rankings and success online for a business. Many business people are good at what they do, but poorly qualified at what they know very little about.

Internet marketing services include so many variables and most of them can be done correctly by a layman, but only if you have a real solid understanding of “why and how” to do them.

Unfortunately, the professionals can get lumped in together with the “pie in the sky” crowd of promising #1 rankings for a website in 60 days or some such nonsense, but real professionals deal with the reality of consistent marketing plans.

SEO or search engine optimization is a precise methodology for on page and off page optimizing.

The concepts are simple, but they still require experience, persistence, and know-how.

Even the “on page” optimization of a website is critical in ranking and traffic to a site, but this is just one part of the internet marketing services that are offered to businesses.

Just the “keyword” alone has such great importance for optimizing correctly. This “on page optimization” alone have these concerns:

  • Keyword research
  • Keyword placement in the content
  • Bold the phrase once, italicize the phrase once, and underline the phrase once
  • Keyword meta tags (h1, h2, h3)

When SEO is done properly, you can get lots of traffic… and… it’s free!

Anyone that tells you that they know exactly how Google’s ranking works and/or guarantees that you’ll get into the top spots (for a fee, of course), is being less than truthful. We do know the factors that Google uses to determine rank, but they change that periodically, leaving the basic criteria in place.

So, there are proven techniques that you can employ to get your site into the top of the listings.

Some companies went to a web designer with little or no understanding of these basic necessities for optimizing a site properly. Then they have a business website, but have very little to no traffic coming to it.

Why, because the foundation was left out… They never considered the “keywords” they should use relating to their business. Or, if they did have the proper keywords in the content, they had excessive keywords. This is called “keyword stuffing.”

The search engines consider this to be “spammy” and your website is downgraded as being of little relevance. NOT what any business was looking for.

When a business is trying to decide on internet marketing services, they need professionals that include the whole package or at least offer:

Pay Per Click advertising

Search Engine Optimization (SEO)

Web Site Design and Re-Design

Email Marketing

Social Media Sites

Now, there are even more ways internet marketing services can help a business. We Provide ALL These Services:

VEO (Voice Engine Optimization)

Video Marketing Packages

Video Production Packages

Professional Linkbuilding

Places Local Packages

Press Release Marketing Packages

Custom Creatives For AdWords

When business owners and managers stand “aghast” at the pricing sometimes of quality services, it tells me they really don’t understand the “value and ROI” of these traffic-getting and business building techniques.

The ones that do… don’t complain at all, because they are far ahead of their competition.